360 Search (360搜索) : Qihoo 360's search engine leveraging its browser and security suite.

Launched by Qihoo 360, 360 Search is China's third-largest search engine. It is integrated with the 360 Total Security browser and suite, leveraging 360's massive installed user base to drive search traffic. The platform provides web, image, news, video, and map search alongside AI-powered features, positioning itself as a Baidu alternative.

What is 360 Search's market position in China?

360 Search holds roughly 5-10% of China's search market, ranking behind Baidu and often Sogou. Its integration with Qihoo's browser and security products drives usage. Search quality is considered adequate but not on par with Baidu for Chinese content.

How does 360 Search protect user privacy?

360 Search promotes itself as security-focused with malware warnings. However, user data is subject to China's cybersecurity laws requiring data localization. Qihoo 360 has faced scrutiny over data collection practices from its antivirus products.

Is 360 Search blocked outside China?

360 Search is accessible from the US without restrictions. It is operated by Qihoo 360, a company best known for its antivirus software. The search engine emphasizes security by flagging malicious sites. Interface is Chinese-only.